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Research Methods

Comprehensive report for Slam Dunk Diabetes that includes; an introduction, SWOT analysis, interviews, and  survey results. Report aims to clearly tie all of the research findings together in an effort to provide a sound recommendation that meets client goals and objectives.

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Consumer Insights

Identified key insights to help the Mexico Tourism Board promote cultural destinations among DePaul college students (Latino and other ethnicities).



Communication in Law & Ethics

From Boyz II Men: The Evolution of the Axe Brand Voice; an ethical audit of Axe --the men's grooming company-- and their past public relations and/or advertising work. Research provided a recommendation as to how the grooming company can continue to do well, or do better in the future.